Not Another One!If you are a business owner that is wearing too many hats; hiring someone to make simple website changes or compile information for example, is just impractical. You have to deal with multiple individuals and pay out a little here and a little there — totally messing up your budget!

A much smarter idea is to hire someone to support you in an ongoing, collaborative relationship. When you work with someone that way, you are hiring an expert that is invested in your business – someone who understands who you are and what you are trying to achieve. And because it is a collaborative partnership, it gets better the longer you work together.

Four Sides of Business

Every business has four parts to it (even in the horse world!):  Business Development, Working with Clients or Customers, Marketing and Networking, and the one most people find tedious and boring; Administrative work. Those are the things that EVERY business needs to do to stay organized in order to increase revenue and grow the business. And that’s where Administrative Specialists like me, shine.

4 sidesTEA1But just because that is MY area of expertise it doesn’t mean it is the only thing I’m able to do. I can help with the implementation of your Marketing and Networking efforts. We can work together and brainstorm to map out ideas for your Business Development. And there are parts of your work with Clients and Customers that I can handle as well. All of which reduces your workload, giving you time and space to focus elsewhere.

Also, I do not require that what I work on be related to your business. If you need help with personal areas of your life that are taking up too much time, such as correspondence, typing, calendar management, etc. I can do that too.

My goal is to free up as much of your time as possible so YOU can do more to nurture yourself and grow your business.

Examples of Services:

  • Calendar Management  – Track shows, vet, farrier or even personal appointments, to keep you on track
  • Formatting or updating:

o   Ebook

o   Report

o   Webpage*

o   Blog*

o   Newsletter

  • Client Relationship Management  – Keeping you in the forefront of your clients’ minds

o   Prepare and Send Welcome Kits

o   Publish Blog*

o   Publish and Email Newsletter

o   Invoicing

  • Social Media ManagementI can help with your social media presence
  • Reputation Monitoring (Online)Find out what others are saying about you, your work, and/or your farm or ranch
  • Draft Correspondence
  • Electronic File Management
  • Internet Research
  • Marketing Support
  • Proofreading and Editing
  • Word Processing
*Simple updates – I’m NOT a Web Designer!

These are just the “Hard Skills” that I bring to the table. Hard skills can be learned fairly easily. On the other hand, “Soft Skills” are those that are most valued and much harder to learn. And, ironically, easier to dismiss when doing a self-evaluation.

Below are some of the valuable, less tangible, “Soft Skills” that I readily bring to the table:

  • Critical Thinker
  • Creative 
  • Problem Solver
  • Able Minded
  • Able to Grasp Complex Concepts
  • Sense of Humor
  • Capable
  • Versatile
  • Self Motivated
  • Dependable
  • Great People Skills


IMG_0652One of the great things about working with others is the opportunity to discuss the business at hand – to brainstorm ideas. When you are a solo professional, you often need another viewpoint from someone that knows your business. That is just one of the many advantages of working in a collaborative relationship with an Administrative Professional. I get to know you and your business and how it is run. We can discuss ideas and I can offer another perspective, but always with your business in mind. Remember: When you succeed, I succeed.


“Cheryl Harless is one of the most
able-minded, capable administrative
professionals I’ve had the pleasure
to work with.”
Danielle Keister
Administrative Consultant Association

“If you need a Virtual Administrative Assistant,
look no further. Cheryl brings
professionalism and skill to the table,
making you look AWESOME!”
Patricia Reszetylo

“Cheryl is always professional, courteous
and above all very knowledgeable
with current marketing techniques,
computer technology & business growth.”
Judy Castillo-Marshall
IN A PINCH Business Services

“Whether it was writing letters on behalf
of the organization, laying out a newsletter,
editing articles, or updating our database
that had been compromised by
too many inexperienced hands,
she took on the challenge and proved
invaluable in her service to our organization.”
Charles D. Anacker

See the Full Testimonials Here


I choose to work with a few select clients who pay a monthly retainer. Retainer packages are individualized based on each client’s needs, and  based on the value I provide. However, the minimum amount of time I work with any one retainer client is 10 hours per month. Anything less does not allow me to provide a truly meaningful level of value and support.



You may be wondering how I can be of assistance without being in your office, or at least in the same town. The technology to work at a distance has been around for a number of years and much of it is very user-friendly. And because there are so many options, together we will find the ones that work best. Most of the time, however, it only requires emailing each other – it really is that simple!


Because I can only work with a few people at a time, I ask potential clients to fill out a brief Client Application to work with me, and schedule a complimentary, One-on-One Fit and Strategy Session. This will help us to determine if we are well suited to work together, (this is really very important) I’ll give you strategies that you can implement in your business whether or not we end up working together.

Once we start working together we will conduct a work study. Don’t worry, it’s painless! It will help me to learn your business quickly and ascertain how I can be of the greatest service to you. The first 3 months are usually the adjustment period, where I get to know the specifics of your business and you learn to let go of the tasks that are eating away at your time. From there on it should be smooth sailing!